Are marketing certifications worth it?

Many would say that digital marketing certification is even better than a college degree and that companies are quickly realizing value. This may be the best way to show that you have invested time and energy in learning and mastering the analytical skills of your trade. There are a broad range of different marketing certification programs in the market. The 2 biggest ones I've seen are Pragmatic and Professional Certified Marketer (via the American Marketing Association).

Is Harvard Digital Marketing Certification Worth It? Yes, if you already work for a large company and want to get ideas on how to use your digital marketing skills in your organization. The program is taught by digital marketing professionals with a wide range of hands-on experience in business mobile marketing. Google's digital marketing certification is definitely worth it. It's a good online course to follow if you want to learn different digital marketing tools and advance your digital marketing career.

It's offered by Google, it's free and it's accredited by Open University and other organizations. This digital marketing certification course is both for students who are new to the digital marketing industry and for the more experienced online marketers. Before you become a certified Facebook planning professional, you need to demonstrate that you understand how to plan successful campaigns, target the right audiences for maximum impact, and maximize your reach. By learning how to use Google Analytics and explore the data it provides, digital marketers can learn how website visitors reach your company's website and respond to what they see.

The HubSpot content marketing certification includes range of topics and 12 advanced courses that help you build a solid content marketing foundation before teaching you how to create an exceptional content catalog. On the other hand, if you're looking for a more in-depth program that addresses major social media marketing issues, they also have an academic course for that. Let's take a look at what marketing certification exams are, how they benefit digital marketers, and specific professional certifications that directly correlate with real-world work, innovation and progress. The specialization in digital marketing is offered by the University of Illinois and is part of the Master of Business Administration (IMBA).

Since the Fundamentals of Digital Marketing course is completely free, the question to ask yourself is whether it is worth investing time or not. In this course, you'll learn how to deep dive into creating an online marketing strategy, learn search engine marketing campaigns and improve a website's search engine rankings, and use analytics tools to understand online performance. So, if you don't want to get additional digital marketing training, here are six digital marketing certificates that are certainly worthwhile (and that you can do online from home). These are the best digital marketing certificates you can earn and get certified in digital marketing to advance your career in marketing.

It is a way of verifying the holder's skills and education regarding digital marketing strategies and techniques.

Kathryn Dark
Kathryn Dark

Amateur tv enthusiast. Extreme beer scholar. Award-winning tv geek. Friendly music advocate. Infuriatingly humble musicaholic.