Search Engine Marketing Strategies

Industry News & Tips

Please see our press releases at bottom of page

Which Departments involved ?
Do I know which departments of my company should be involved, and will they work with an insider?

Professional SEO, by necessity, involves marketing, sales, and IT. The SEO expert must work with marketing to find out what types of offers and initiatives are working offline to help translate them effectively online. He or she must work with sales to identify the types of leads that are most valuable so that you can target the right people in the keyphrase selection process. And, finally, your SEO expert will need to work with IT to determine any technical limitations to the SEO recommendations, learn of any past initiatives based on a technical approach, and get the final optimization schemes implemented on the website.

Sadly, in many businesses, these departments have a somewhat adversarial relationship. However, it is the duty of the SEO expert to act as a project manager and coordinate the efforts of all three departments if you are going to get the most out of your campaign. No professional SEO project can be completed in a vacuum. For whatever reason, it is often easier for an outsider to get adversarial departments on the same page, in the same way that a marriage counselor might convince a woman of her undying love for her husband while the husband is still grimacing from a well-placed knee in the parking lot.

Article by Scott Buresh

End Results ?
Do I believe that the end result I’ll get in-house will be equal to or greater than the results I would have gotten from a professional SEO firm?

Search engine optimization can create huge sales opportunities, and slight increases in overall exposure can have not-so-slight increases in your bottom-line revenue. If you believe that your talented in-house resource will, given enough time, achieve results equal to or greater than those that could have been achieved by the professional SEO firm you might have chosen, it may make sense to do it internally.

However, in addition to a better knowledge of industry trends, one clear advantage that search engine optimization firms have is the benefit of the experience and macro-perspective that comes from managing many different websites over time. Professional SEO firms can watch a wide range of sites on a continual basis to see what trends are working, what trends aren’t, and what formerly recommended tactics are now actually hurting results.

This macro-perspective allows professional SEO firms to test new tactics as they appear on a case-by-case basis and apply those results across a wide range of clients to determine what the benefit is. It is harder for an individual with access to only one site to perform enough testing and research to achieve optimum results all the time, something that should also factor into the equation.

Article by Scott Buresh

Are Marketing and Technology on Same Page ?

In the near future, because of Yahoo’s launch of the new Search Engine Subscriptions, now in beta, means only one thing for Internet advertisers - that SEO will be more important than it ever was before. While organic search might have lost some of its charm, because of Yahoo’s new subscription model, SEO now has gained a tremendous amount of importance for the top-brand companies. Now if subscription search catches on as well as it does, then two things will happen: A) people will increasingly use the search engines for what is, in effect, site-search; and B) you’ll be competing with your closest competitors in Search more fiercely than ever on a non paid bases. That’s right I said a non-paid bases.

There are NO PAID inclusions in this model. If your not running a good organic SEO campaign you won’t be able to compete in this market segment at all. Your marketing will be asleep at the wheel with a min 8-month start up time to enter this new market. Pay attention to this Yahoo subscription model. It has the potential to change a lot of things.

Press Release's

GorillaCV

AUMMB TECHNOLOGY

MLM Press Release's

News-Press-Release 2008-02-26

Home Business Network Marketing Leads Generation System Invention
Announced by Internet Marketing Gorillas, LLC This is new SEM technology invention that creates an AUMM Network Marketing leads generation system. Internet Marketing Gorillas, LLC, is search engine marketing and Home Business Network Marketing leads generation system company.

News-Press-Release 2008-02-26

News-Press-Release 2008-02-27

Multilevel Marketing MLM leads generation and multi-media marketing system and multi-media invention announced today by Internet Marketing Gorillas, LLC.

News-Press-Release 2008-02-27

News-Press-Release 2008-03-03

Network Marketing Upline Finders Fee of Unique Access To AUMMB leads Generation Technology for Network Marketing Downlines Who Provide Upline Introductions Announced Today by Internet Marketing Gorillas, LLC.

News-Press-Release 2008-03-03

News-Press-Release 2008-03-10

MLM Multilevel Marketing Upline Finders Fee To AUMMB leads Generation Technology for MLM Multilevel Marketing Downlines Who Provide Upline Introductions Announced by Internet Marketing Gorillas, LLC.

News-Press-Release 2008-03-10

News-Press-Release 2008-03-15

Internet Marketing Gorillas, LLC Announces AUMMB Affiliate Marketing Network with MLM Distributors Earning Upline Finders Fee By Providing Upline Introductions to AUMMB MLM Network Marketing Leads Generation System.

News-Press-Release 2008-03-15

News-Press-Release 2008-03-19

Home Business Network Marketing Training and Network Marketing Lead Generation Changes Forever Today with the Internet Marketing Gorillas, LLC Announcement of Launch of Gorilla Talk Radio and Guerrilla Marketing Talk Radio.

News-Press-Release 2008-03-19

News-Press-Release 2008-03-21

24-7PressRelease- DRAPER, UT, March 21, 2008 - Internet Marketing Gorillas is the inventor of AUMMB lead generation technology and the AUMMB leads generation system. AUMMB combines nine media driven vertical marketing channels which interact seamlessly to create a combined Work At Home Business Opportunity MLM Multilevel Marketing Training and MLM leads generation system. Internet Marketing Gorilla Talk Radio aka: Guerrilla Marketing Talk Radio is one of the nine Network Marketing leads components which integrates new tools of Work At Home Business Opportunity MLM Multilevel Marketing Training as a function of an AUMMB leads generation system

News-Press-Release 2008-03-21

News-Press-Release 2008-04-03

Network Marketing Distributors Upline Everywhere Are Excited About Acquiring Exclusive Licenses for Internet Marketing Gorillas AUMMB Leads Generation Technology Invention including Downline Referral Reward

News-Press-Release 2008-04-03

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